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Alphabet Raises Price Target to $375
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5.1
RBC Capital analyst Brad Erickson raised Alphabet's price target to $375 on January 15 and maintained an Outperform rating, citing AI-driven ad rollout momentum and Olympics-specific plans. The note says AI Overviews ads are fully flowing across Pmax and Search while AI Mode remains limited to AI Max adopters; Google lowered targeting thresholds from 1,000 to 100 users, expanding SMB reach.
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Analyst-driven, actionable update on Google's ad monetization, limited by single-source reporting and modest novelty impact.
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