X Offers $1 Million Prize For Top Article
Elon Musk's X announced on January 17 via its @XCreators account that it is expanding creator monetization for 2026, doubling its revenue-sharing pool and updating payout calculations. The platform said payouts now depend on Verified Home Timeline impressions and will weight longer formats like Articles more heavily, and it will award $1 million to the top original Article in the next payout period. Eligibility requires Premium subscription and US residency.
Key Points
- 1Announces $1 million prize for top original Article (≥1,000 words), judged by Verified Home Timeline impressions
- 2Doubles revenue-sharing pool and ties payouts to Premium user views to reward high-impact content
- 3Requires Premium subscription and US residency, so creators may prioritize long-form articles for earnings
Scoring Rationale
Significant monetization changes and $1M incentive, but limited by US-only eligibility and platform-specific scope restricting industry impact.
Sources
Public references used for this report.
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