Smart Technology Transforms Farm Data Workflows

CropLife interviewed Reinder Prins (Agworld), Mike Roudi (Emergent Connext), and Tim Hassinger (Intelinair) to outline six smart-technology trends shaping the 2026 growing season. The experts identify accelerating adoption of value-driven tools, field-ready generative AI, improved connectivity, accessible automation, unified predictive data, and ag retailers evolving into digital data partners, all enabling integrated, actionable farm workflows.
Key Points
- 1Report rising adoption of value-proven tools—planning, variable-rate application, sustainability reporting—by larger operations
- 2Indicate generative AI converts complex agronomic data into conversational, actionable recommendations for field management
- 3Position retailers to become trusted data partners, delivering integrated workflows and unified predictive analytics
Scoring Rationale
Broad, actionable industry trends and expert sourcing, limited by high-level coverage and single-source industry reporting.
Sources
Public references used for this report.
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