LABASAD Restructures Curriculum Around Generative AI

LABASAD (Barcelona School of Arts and Design) restructures its curriculum around AI as of 2026, embedding generative tools across master's programmes. The graphic-design offering splits into three AI-focused pathways—Principles of Graphic Design, Graphic and Digital Design, and Brand Design—each using AI for experimentation, research or strategy. Remote courses remain live-taught by industry practitioners to teach responsible, practice-oriented use of automation.
Key Points
- 1Reorganizes graphic-design curriculum into three AI-focused master's pathways, starting 2026.
- 2Integrates generative tools to train creatives for market demands and reduce repetitive technical work.
- 3Enables graduates to prioritize concept and strategy while using AI for experimentation and research.
Scoring Rationale
Moderate novelty and practical relevance to creative education, limited by single-institution scope and absence of broader industry validation.
Sources
Public references used for this report.
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