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JioHotstar CPO Advocates Designing For Many Indias
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Bharath Ram, Chief Product Officer at JioHotstar, told the India Digital Summit 2026 that platforms must be built for "many Indias", accounting for language, device, cultural and price diversity. He cited India–Pakistan cricket matches drawing millions of concurrent users as evidence that real-time personalization and simple UX are essential. He urged pragmatic AI uses such as automated subtitling, metadata generation, ad relevance and personalized offers.
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Strong industry insights and practical AI use cases from a senior executive, limited by event-level commentary rather than new product data.
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