Indian Real Estate Embraces Premiumization Driving Upscale Demand
At the Mint India Investment Summit (MIIS) in Bengaluru, industry leaders said India's real estate market has permanently shifted toward premiumization, driven by buyer affluence and institutional capital. JLL India data for 2025 shows properties above ₹1 crore grew 6% year-on-year while housing below ₹1 crore fell 30%, prompting developers and corporates to prioritize high-quality residential and office projects.
Key Points
- 1Shows properties above ₹1 crore grew 6% YoY while sub-₹1 crore sales fell 30% in 2025
- 2Highlights institutional capital and new ECB access fueling higher-spec residential and commercial developments
- 3Urges developers and occupiers to prioritize premium specifications to attract talent and institutional investors
Scoring Rationale
Strong market data and expert panel insights drive score, limited by regional scope and modest novelty.
Sources
Public references used for this report.
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