Heineken Cuts Up To 6,000 Jobs

Heineken is cutting 5,000–6,000 jobs worldwide over the next two years, the brewer said during its 2025 annual results presentation. Revenue fell 4.7% to about €34.2 billion, and the company plans brewery closures, divisional shutdowns, supply‑chain digitisation and expanded AI in marketing to save €400–500 million annually. The restructuring follows earlier cuts at Amsterdam HQ and affects roughly 87,000 employees.
Key Points
- 1Announces 5,000–6,000 worldwide job cuts over two years, affecting Amsterdam headquarters
- 2Seeks €400–500 million annual savings after revenue fell 4.7% to €34.2 billion
- 3Impacts operations: closes breweries, digitises supply chain, expands AI in marketing
Scoring Rationale
Major corporate restructuring and official figures increase impact; limited technical detail and industry-wide implications reduce score.
Sources
Public references used for this report.
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