Creator Economy Faces Advertising Revenue Collapse

TechCrunch reports the global creator economy, valued at over $250 billion, is undergoing structural advertising-revenue erosion as short-form formats, algorithmic concentration, and proliferating AI-generated content depress CPMs and creator earnings. Concurrently, India is investing about $1.2 billion via the IndiaAI Mission and leveraging its 1.5 million annual engineering graduates to scale AI infrastructure and talent, a shift that could reshape content production and platform competition.