Apple Plans March 4 Event Showcasing Devices

Apple says it will hold a product event on March 4, 2026, in New York City at 9 a.m. Eastern, inviting press and staging similar sessions in Shanghai and London. The company is expected to unveil refreshed Macs, iPads, and a budget iPhone 17e, alongside an iOS 26.4 beta with enhanced Siri features; Bloomberg's Mark Gurman reports no new Apple TV.