Researchgenerative aismall businessamerican expressprofessional networking
UK Small Businesses Adopt Generative AI Advice
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5.1
New research from American Express surveyed 500 UK SME founders and owners and finds 26% now seek guidance from generative AI instead of peers. The study also reports 78% say networking positively impacts business and 74% plan to expand in-person networks despite AI. Findings imply AI is a growing convenience but human peer networks remain central to confidence and crisis navigation.
Scoring Rationale
Moderate novelty and practical relevance from a credible corporate survey, but limited scope and depth constrain broader impact.
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