Tech Firms Hire Premium Communications Talent

In the generative AI era, major tech firms are paying premiums for communications and storytelling talent, reporting roles and salaries posted in late 2025 and early 2026. Companies such as Anthropic, Netflix, OpenAI and Adobe are expanding comms teams and listing roles with salaries from roughly $200,000 to $775,000, reflecting demand to manage AI-generated content and protect brand narratives.