Platforms Amplify Legitimacy For Greenwashing Practices
A commentator examines how LinkedIn and intermediary agencies enable greenwashing by circulating unsourced graphics and polished narratives that resemble scientific analysis. The piece cites concepts like organizational 'bullshit', Mark Suchman's legitimacy framework, and Cory Doctorow's 'enshittification' to show platforms prioritize engagement and authority signals over evidence. The author warns this noisy legitimacy market obscures rigorous research and complicates evidence-based decision-making.
Key Points
- 1Describes LinkedIn posts and intermediaries circulating unsourced graphs and claims enabling greenwashing narratives
- 2Argues platforms optimize for engagement, producing corporate 'bullshit' that prioritizes authority signals over evidentiary rigor
- 3Warns researchers and decision-makers that noisy legitimacy markets obscure rigorous science, complicating evidence-based policy
Scoring Rationale
Solid analysis of platform-driven greenwashing dynamics and legitimacy markets, but largely opinion-based without new empirical evidence.
Sources
Public references used for this report.
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