Industry Newsrecommendation systemsshort form videometamonetization
Meta Expands Reels Share Driving Ad Shift
|
9.2
Sensor Tower data shows more than half of Instagram ads ran in Reels in 2025, up from 35% in 2024, and Reels accounted for 46% of U.S. time spent, up from 37% the prior year. Analysts and Meta executives say AI-driven recommendation engines are increasing engagement and ad spending, though Reels monetization remains lower than Feed.
Scoring Rationale
Strong industry relevance and actionable ad-budget signals from reliable Sensor Tower/CNBC reporting, limited novelty beyond metric updates.
Practice with real Ad Tech data
90 SQL & Python problems · 15 industry datasets
Used by DS/ML engineers at top companies
Active Search Campaigns by BudgetEasyHigh CPC Clicks & Poor Landing PagesMediumCampaign ROAS by Attribution ModelHard
250 free problems · No credit card
See all Ad Tech problems
