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Merchants Adopt Fraud Orchestration To Protect Revenue
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A PYMNTS Intelligence report finds merchants are shifting from fragmented defenses to fraud orchestration, coordinating identity checks, behavioral signals, machine-learning models and payment routing to protect revenue and customer trust. The report cites that 85% of merchants list reducing friction as their top fraud challenge, 53% of U.S. financial institutions use or plan orchestration, and 51% expect fraud-staffing spend to stay flat or decline.
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