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Insurers Deploy Advanced Analytics To Improve Profitability
7.3
WTW's 2026 Advanced Analytics & AI Survey of 59 US and Canadian P&C insurers, published 19 March 2026, finds that carriers investing more in advanced analytics achieved combined ratios six percentage points lower and premium growth three percentage points higher between 2022 and 2024. The survey also reports widespread adoption of predictive rating models, growing LLM use, and persistent data and IT bottlenecks hindering wider deployment.
Key Points
- 1Report finds advanced-analytics adopters had combined ratios six percentage points lower and 3% higher premiums
- 2Indicates analytics investment delivers measurable financial returns, shifting analytics from advantage to operational necessity
- 3Insurers must fix data quality and IT bottlenecks and scale training to realize AI and analytics benefits
Scoring Rationale
Credible WTW survey shows measurable financial gains from analytics; limited novelty and 59-sample size constrain broad generalization.
Sources
Public references used for this report.
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