Opinionmedia relationscrisis communicationsmilitary public affairs
IDF Prioritizes English Messaging After Missteps
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Relevance ScoreGil Hoffman reports on Feb. 6, 2026 that shifts in IDF international communications after the October 7 attacks, instituted by then-spokesman R.-Adm. Daniel Hagari, elevated English messaging priorities. After Hagari's departure, Maj.-Gen. Ghassan Alian’s unverified '70,000' Gaza casualty remark and other briefing errors sparked global confusion and renewed calls to replace military spokespeople with PR professionals.



