GPU Vendors Raise Prices Across VRAM Tiers

Taiwanese reports say Asus and Gigabyte will raise prices for AMD Radeon RX 9000 and Nvidia GeForce RTX 50 GPUs by the end of January 2026, following MSI's earlier hikes. Increases are expected to range 10–15% depending on VRAM—16 GB cards facing about 15% hikes—potentially pushing retail prices above MSRPs and prompting buyers to purchase before shortages worsen.
Key Points
- 1Report indicates Asus and Gigabyte will raise RX 9000 and RTX 50 prices by late January 2026.
- 2DRAM supply constraints and MSI's prior hikes are driving 10–15% increases tied to VRAM size.
- 3Expect retail cards to exceed MSRPs, prioritize purchases now to avoid higher costs and shortages.
Scoring Rationale
Industry-wide, actionable pricing change with clear vendor detail, limited by reliance on secondary reports without official AMD/Nvidia confirmation.
Sources
Public references used for this report.
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