Consumers Demand Control Over AI Features and Data

Shift Browser's 2026 AI Consumer Insights Survey of over 1,400 people finds 32% use AI daily, yet trust remains low. Fifty-one percent want customizable or limited AI features, 48% cite privacy as their top concern, and 79% support government regulation; 44% fear unauthorized autonomous actions. The results suggest developers should prioritize control, privacy protections, and clear oversight for agentic features.