Looksmaxxing Apps Spread Incel Ideology To Teens

Researchers find that AI-powered "looksmaxxing" apps and TikTok content are bringing incel "blackpill" ideas to Australian teenagers in 2025, scoring faces on the PSL-scale and recommending practices like mewing. More than a dozen apps offer subscription-based attractiveness scoring, gamified ranks, and influence via viral "blackpill edits" exceeding 100 million views, potentially normalizing misogynistic beliefs and exposing vulnerable youth to radicalization.
Scoring Rationale
Investigative evidence of apps' radicalizing reach, but limited peer-reviewed validation and unclear dataset scope and geographic coverage.
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