Consumers Adopt AI Agents For Holiday Shopping

Research from Checkout.com finds that this festive season a growing share of UK and US consumers plan to use agentic AI for shopping, with 47% saying they will use an AI agent for Christmas and a third expecting to rely on agents over Black Friday. Younger shoppers lead adoption — 72% of millennials are comfortable allowing AI to purchase — and Checkout.com forecasts routine purchases may embed agentic commerce by 2026.
Key Points
- 1Report shows 47% of consumers plan to use AI agents for Christmas shopping
- 2Younger demographics drive adoption: 72% of millennials comfortable letting AI make purchases
- 3Retailers should prepare for agentic commerce as routine, price-sensitive purchases may shift to AI agents
Scoring Rationale
Provides credible survey-driven adoption metrics and clear industry implications, but relies on a single-company survey.
Sources
Public references used for this report.
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