Cognizant Reveals Preference For Custom AI Solutions

Cognizant on Wednesday released research based on a survey of 600 AI decision-makers and interviews with 38 executives showing companies prefer 'AI-builder' IT firms that design custom, full-stack AI solutions to deliver enterprise value. The study found organisations prioritize custom solutions and flexible engagement models over pricing or speed to value, citing regulatory compliance, ROI demonstration, and lack of AI strategy as top adoption hurdles.
Key Points
- 1Showcases that 600 decision-makers prefer custom, full-stack AI-builder firms over off-the-shelf providers.
- 2Highlights regulatory, ROI, and strategy barriers as top adoption challenges facing enterprises.
- 3Suggests practitioners prioritize industry-specific engineering, integration, and long-term human-AI workflow redesign.
Scoring Rationale
Strong, survey-backed enterprise insights from a credible vendor, but limited novelty and single-source corporate research.
Sources
Public references used for this report.
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