B2B Summit Delivers Interactive Learning For Leaders
B2B Summit North America, hosted by Forrester in Phoenix April 26–29, 2026, offers interactive learning formats for go-to-market leaders. The agenda includes hands-on workshops, analyst-led roundtables, a realistic buyer-journey simulation, and certification to address AI-driven buyer autonomy and cross-functional alignment. Attendees can reserve limited seats to develop action plans, test frameworks, and earn credentials for immediate GTM application.
Key Points
- 1Offers hands-on workshops, analyst roundtables, simulations, and certification across April 26–29 in Phoenix
- 2Addresses AI-driven buyer autonomy and cross-functional misalignment reshaping B2B go-to-market strategies and structure
- 3Enables leaders to test frameworks, build artifacts, and earn certifications for immediate go-to-market application
Scoring Rationale
Practical, credible event offering hands-on formats and analyst insight; promotional focus limits novel, generalizable research findings.
Sources
Public references used for this report.
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