Americans Prefer Podcasts Over Talk Radio

New industry data reported by TechCrunch and Edison Research's Infinite Dial 2025 shows Americans now listen to podcasts more frequently than traditional talk radio, with 47% of people aged 12+ having listened to a podcast in the past month. The shift, driven by younger listeners, smartphones, and in-car streaming, is prompting radio companies and advertisers to reallocate resources toward podcasting and digital audio monetization.