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Yahoo Withdraws From IAB Boards And Refocuses Operations
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Yahoo, owned by Apollo Global Management, is withdrawing from multiple IAB boards and cutting international operations, sources told Digiday in 2025. Moves include suspended global IAB membership, downsized APAC teams, and reported Q4 2025 layoffs as Yahoo repositions its ad platform as backend infrastructure for advertiser AI agents. Apollo is reportedly exploring divesting the DSP and forging partnerships to concentrate U.S. revenue.
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