Off-Topicprivacycookiesiab consentpersonal data
Yahoo Requests Cookie Consent For Personalization
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5.1
Yahoo notifies users that when they use its sites and apps the company and its partners may store cookies and access device information, including precise geolocation. The notice, referencing 245 partners in the IAB Transparency & Consent Framework, says data will be used for analytics, personalised advertising, measurement and audience research, and offers accept, reject or manage options.
Scoring Rationale
Official Yahoo notice provides clear user controls and partner disclosure, but lacks novel policy or industry-wide impact.
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