Yahoo Requests Consent To Use Cookies

Yahoo prompts users to accept cookie use when accessing its sites and apps, saying it uses cookies to provide services, authenticate users, apply security measures, and measure site and app usage. It states that, if accepted, Yahoo and partners including 245 participants in the IAB Transparency & Consent Framework may access device data, precise geolocation, and technical identifiers for analytics, personalised advertising, measurement, and audience research; users can reject or customize settings and withdraw consent anytime.