Industry Newssocial mediaredditx
X Loses U.S. Users To Reddit
7.0
Pew Research Center reports that U.S. usage of X has declined to 21% in 2025 from 25% in 2021, after Elon Musk's October 2022 purchase. Over the same 2021–2025 period, Reddit rose to 26% from 19%, overtaking X. Despite rebranding and the introduction of AI bot Grok, X has not stemmed the usage decline.
Key Points
- 1Reports show X usage falls to 21% in 2025, down from 25% in 2021.
- 2Highlights Reddit's rise to 26% usage, overtaking X and shifting audience attention.
- 3Suggests social-media teams should reassess outreach and moderation as user bases shift.
Scoring Rationale
Based on Pew's official survey data and clear U.S. trends, but limited demographic and global detail.
Sources
Public references used for this report.
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