Pets at Home Launches Members-Only Pricing

Pets at Home yesterday relaunched Pets Club Prices as a members-only, gated pricing proposition offering exclusive savings across in-store, app and online channels. The change ties pricing into its omnichannel ecosystem—460 stores, 450 Vets for Pets practices—and aims to enable AI-driven personalization for offers, advice and services, boosting app engagement and integrated petcare journeys.