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MakeMyTrip Integrates OpenAI To Power Bookings

||By LDS Team
7.3
Relevance Score
MakeMyTrip Integrates OpenAI To Power Bookings
Photo: ET Enterprise AI · rights & takedowns

MakeMyTrip announced on Feb. 18, 2026 a strategic collaboration with OpenAI, integrating OpenAI’s APIs into its Myra generative assistant to enable real-time conversational trip planning and end-to-end bookings. Myra, backed by proprietary LLMs, now handles over 50,000 daily conversations in eight languages, with more than 45% engagement from Tier-2 and smaller Indian cities, expanding AI-driven travel discovery and transactions.

Key Points

  • 1Integrates OpenAI APIs into Myra, enabling conversational trip planning and end-to-end booking flows.
  • 2Shifts discovery from static search to contextual, bookable recommendations converting prompts into itineraries.
  • 3Expands reach: Myra handles 50,000 daily conversations across eight languages; 45% engagement from Tier-2 cities.

Scoring Rationale

Official partnership yields measurable product integration and user metrics; limited novelty beyond other enterprise LLM deployments.

Sources

Public references used for this report.

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