Kering Launches Second Sustainability Jewelry Competition
Kering on Friday announced the second edition of its Generation Award x Jewelry, a sustainability-focused design competition launched in November 2024 in partnership with the World Jewelry Confederation (CIBJO) and scientific coordination by Poli.design. Open to startups and students from ten institutions, the contest seeks innovations in materials, packaging, retail technologies and AI; finalists will present during Paris Couture Week in July, with mentorships and internships for winners.
Scoring Rationale
Official corporate announcement offering clear mentorship and internship opportunities, but delivers limited novelty and targets a narrow jewelry-sector audience.
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