Industry Newssports sponsorshipbrand partnershipsfranchise economics
IPL Franchises Report Sponsorship Revenue Growth
5.1
Relevance Score
IPL franchises head into the 2026 season with expanded sponsor rosters and reported 20–30% year‑on‑year sponsorship growth, executives and WPP Media told BusinessLine on March 26, 2026. Front‑of‑jersey assets are commanding 15–20% annual gains, while teams like Punjab Kings, Gujarat Titans and Mumbai Indians signed multiple new partners. Analysts expect continued double‑digit annual growth in sponsorship revenues.
Scoring Rationale
Credible, quantified industry report with actionable partnership trends; novelty limited to continuation of existing growth.
Sources
- Read OriginalFranchises expand sponsorship rosters and extend tie ups ahead of IPL 2026thehindubusinessline.com
