Industry Newsgenerative aifinancial servicesbroadridgeagentic ai
Financial Firms Scale GenAI Driving Measurable Benefits
9.1
Broadridge's sixth annual 2026 Digital Transformation and Next-Gen Technology Study finds financial institutions rapidly scaling generative and predictive AI, with 80% of firms reporting operational use—up from 31% a year earlier—based on a survey of more than 900 operations leaders. The report shows reduced ROI concerns (down from 42% to 33%), a 13-percentage-point rise to 27% seeing measurable GenAI benefits, and higher Asia Pacific adoption.
Key Points
- 1Report finds 80% of firms use generative or predictive AI in operations
- 2Shows measurable benefits rising: GenAI returns reported by 27%, up 13 percentage points
- 3Signals finance teams should accelerate scalable GenAI deployments and monitor ROI improvements
Scoring Rationale
High novelty and industry-wide survey evidence drives score, offset slightly by single-source company report and limited methodological detail.
Sources
Public references used for this report.
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