Consumers Consolidate Around Single AI Platform

PYMNTS Intelligence's new survey of 840 US consumers finds conversational AI use consolidating early, with 83% of dedicated-platform users reporting OpenAI's ChatGPT as their first-used tool, versus 48% for Google Gemini and 30% for Microsoft Copilot. On smartphones, embedded assistants show distribution-driven reach—40% ChatGPT, 40% Gemini, 37% Google Assistant—indicating operating-system defaults and migrations will shape adoption.