Beauty Experts Embrace AI In Formulation
At WWD’s inaugural The Catalysts event in New York City, Dieux’s Joyce de Lemos, Sick Science’s Dr. Polen Koçak and Sweet Chemistry’s Alec Batis discussed how AI is shaping beauty formulation and product transparency. They said AI is useful for analyzing large data sets—such as plant exosomes—but lacks tactile, real-time testing capabilities. Panelists predicted innovations like cell-communication products, more elegant sunscreens, and regenerative technologies.
Key Points
- 1Use AI to analyze thousands of plants and design exosome-based formulations
- 2Highlights need for human tactile testing because AI lacks real-time formulation sensitivity
- 3Requires brands to improve transparency and educate consumers about ingredients and results
Scoring Rationale
Practical industry insights and official event credibility, but limited novelty and narrow beauty-industry scope limit broader impact.
Sources
Public references used for this report.
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