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Upgrade to ProYou are a Performance Marketing Analyst at Amazon Ads. The campaign management team needs a KPI dashboard showing standard advertising metrics for each campaign: Click-Through Rate (CTR), Cost Per Click (CPC), and Cost Per Mille (CPM). Some campaigns may have zero impressions or zero clicks, so division-by-zero protection is required.
You are a Performance Marketing Analyst at Amazon Ads. The campaign management team needs a KPI dashboard showing standard advertising metrics for each campaign: Click-Through Rate (CTR), Cost Per Click (CPC), and Cost Per Mille (CPM). Some campaigns may have zero impressions or zero clicks, so division-by-zero protection is required.