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Upgrade to ProYou are a Growth Data Scientist at Spotify. The retention team wants to segment users into engagement tiers based on their total streaming time. By bucketing users into quartiles, the team can tailor re-engagement campaigns for light users and reward programs for power users.
You are a Growth Data Scientist at Spotify. The retention team wants to segment users into engagement tiers based on their total streaming time. By bucketing users into quartiles, the team can tailor re-engagement campaigns for light users and reward programs for power users.