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Upgrade to ProYou are a Marketing Data Scientist at Meta. The finance team wants to segment campaigns into spend tiers for budgeting analysis. Rather than using fixed dollar thresholds, they want data-driven quartile buckets so that each bucket contains roughly the same number of campaigns. This helps identify which campaigns fall in the top 25% of spenders versus the bottom 25%.
You are a Marketing Data Scientist at Meta. The finance team wants to segment campaigns into spend tiers for budgeting analysis. Rather than using fixed dollar thresholds, they want data-driven quartile buckets so that each bucket contains roughly the same number of campaigns. This helps identify which campaigns fall in the top 25% of spenders versus the bottom 25%.